Optimise promotions and campaigns to drive action.
Understand what your customers are doing, what they're looking at, what they’re buying or not buying. With Customer360 marketers can explore all customer data points across their entire visit from browser to products to devices, and use these insights to make informed decisions and take appropriate actions.
The OmniCX promotions engine comes with a comprehensive range of preconfigured promotions as well as the ability to set up your own discounts and promotions and build effective campaigns. Optimise promotion conditions to ensure you get the maximum impact without discounting to customers who would buy anyway.
You have complete flexibility to determine who promotions and campaigns should be applied to, when and how. Target customer segments or trigger promotions in real time based on specific conditions or behaviours as visitors shop across connected offline channels.